Category Archives: Appear on Research & Insight

FWD – Persona films

FWD – Persona films

Find out how FWD used videos of real people to build customer understanding for two clear segments

What’s new in insight 2018?

What’s new in insight 2018?

What's new in insight? Industry Blog   Insight professionals from leading brands share their current approaches and challenges Vox Pops

Barclays – Visualising ‘Great CX’

Barclays – Visualising ‘Great CX’

Using vox pops & flip boards to visualise the voice of the customer and develop CX strategy.

Students’ opinions on Student Finance & the cost of University

Students’ opinions on Student Finance & the cost of University

University - Is it worth it? See below to find out what students think about the cost of studying Students'

What is a Vox Pop?

What is a Vox Pop?

Voice of The People Press play to hear from VPI's MD, Diane Earnshaw /* */ What is a vox pop?

5 key takeouts to consider when trying to engage Millennials with banking

5 key takeouts to consider when trying to engage Millennials with banking

Industry Blog Millennials & Finance     5 key takeouts to consider when trying to engage Millennials with banking Vox

Product Testing: Blossom Hill

Product Testing: Blossom Hill

International Product Testing: Blossom Hill Wine

PepsiCo: Mobile Diaries

PepsiCo: Mobile Diaries

Using mobile diaries to increase customer closeness.

World Vision: Jennifer

World Vision: Jennifer

Visualising target consumers using the power of video.

Consumer Segmentation & Customer Closeness

Consumer Segmentation & Customer Closeness

Consumer Films Press play to watch our showreel   /* */ Consumer Segmentation & Customer Closeness Videos VPI excel in

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