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Explainer video production agency
Vox Pops International are a market leading explainer video production company. With over 30 years experience, we work with with household brands such as The Co-operative, Dyson, Sky, HSBC, Unilever, Costa and many more. Clarify your communications with visually engaging explainer videos.

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"I found the whole experience first class. Nothing was too much trouble and VPI took the brief and ran with it. I felt very confident they had taken the time to listen to my needs and delivered on them." - Costa, Global Transformations Manager

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Make sure your message lands
According to Forbes, at least 65% of people are visual learners. Perfect for internal and external use, use explainer videos to communicate information in a clear, consistent and engaging way. Make information easy to understand, minimise confusion, avoid frustrations and improve the learning experience.

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Image of a plane representing animations power to land a message.

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Presenter Led Explainer Videos
A common approach to explainer video production is using a presenter to give a real-time demonstration of a product, software or anything else. Use your internal staff to give your brand a face, or professional actors for a more slick look and feel. Video allows you to be in 100 places at one, giving the same demonstration to an audience anywhere in the world.

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Animated Explainer Videos
Animation is another popular approach to explainer video production. Get creative and visualise complex information in a fun and memorable way. Use a voiceover to present a narrative whilst motion graphics give a real-time demonstration or present key stats and figures. Animated assets can be re-used, making this approach increasingly cost-effective the more videos you create.

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Bespoke Explainer Video Production
VPI create explainer videos fit for your objectives. This might be video, animation or a combination of the two. We treat each project as different, taking the time to understand your unique message and audience. We are flexible with our approach, leaving you to be as involved as you like throughout the entire process. Get in touch to find out how we can help.

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"Ultimately vox pops are the experts in video and to be able to rely on them to be able to make the right decisions is a great source of comfort in many ways, which is really important when TV is your business." - Sky, Strategy Controller

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Personalised Explainer Videos
Personalising your explainer video is a powerful way to maximise engagement and offer real value to your customers. Include your customers name, membership details, policy info or any other data that is unique to them. Transform mundane corporate messages into fun, digestible and memorable content that makes your customers feel valued.

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FCA Explainer Video

Mind Explainer Video

World Food Programme Explainer Video

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