Video Diaries
Get insights into people’s worlds on video. Carefully selected participants film themselves anywhere globally and answer questions, test products and show you how they live their lives. From the footage VPI create engaging talking heads videos that bring surveys to life, illustrate segmentation studies, show how people interact with products, the media, their families.
On-topic and high quality, video diaries give you actionable insights in a sharable, engaging format.
These videos can be used to communicate, influence opinion and make an impact. They are used for insight, marketing and social media purposes.
Take a look at this blog to find out more about how we frequently conduct these kinds of projects.
Get in touch to find out how we will meet your brief.
Video Diary Examples
Client Testimonials
The project was brilliantly managed by vox pops from start to finish. You responded very quickly throughout, were flexible and helpful in guiding the project and delivered a great final output. The videos have been extremely well received by our stakeholders and have been critical in bringing our segmentation to life.
The team worked very well and fast under the pressure of a very challenging deadline. With a strong can do attitude and always flexible. They checked at every step of the process with me and delivered as promised. Impeccable work, nice video cuts according to brief and really good treatment of clients.
Fantastic work, speedy delivery, flexible approach to a challenging brief. Really excellent work all round from VPI. We were really happy with the outputs with no complaints.
Really good quality of videoing, clear way of working together (schedule, responsibilities), and good timings to deliver when we needed too.
Vox Pops were a pleasure to work with - very knowledgeable, hands on and got stuck in. The end video still gets so many positive comments a year on. Every time I hear the music and it comes on, I can't help but to smile as it's so uplifting and exactly what I wanted.
The video quality and editing process were both excellent and found VoxPops very responsive in making changes.
The experience was very good as always. The videos were fantastic and high quality. Vox Pops were very responsive and quick to solve any problem.
The project went very smoothly, in spite of the tight timescales we required for delivery of the final product and the high volume of stakeholders reviewing content. The VPI project team was flexible, adaptable, creative and a pleasure to work with.
I was really pleased with the videos, they were a great edition to get my teams thinking about gifting, treating and hosting.
Talking heads are always a good way to get people engaged.
The turn around from brief to delivery was also super quick.
It went very well. Vox Pops helped from day 1 to ensure that everything was in place well in advance. Communication was seamless and we were always updated on everything that was going on. Will definitely be using Vox Pops in the future.
So happy with the quick turn around, the project went really smoothly and the pitch team were over the moon with the videos
The project management was great, everyone we dealt with were a pleasure to work with and we were extremely happy with the end result
The end result was completely on point and lived up to our vision we had for this from the very beginning. The briefing process was simple and we felt the team at vox pop agency were completely on the same page from the very start. Great team, great process and amazing result.
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Why use Video Diaries?
Track Customer
Journeys
Customer Journeys
Track customer journeys throughout the duration and capture insights at specific listening points. VPI moderate responses via our bespoke mobile ethnography app and probe respondents to ensure depth and quality of insights. Identify pain points and learn how you can improve your CX.
Internal
Video Content
Internal Video Content
VPI also conduct remote video interviews and gather self-filmed footage from work teams and professionals. Pass on learnings, share experiences, or even say goodbye’s when a team mate leaves! Video diaries have a personal tone and are a great way to share an honest opinion or advice.
Present the
VOTC
Present The VOTC
Could your colleagues be more engaged with the knowledge you have to share? Letting your customers speak for themselves is a great way to demonstrate why insights will add value to your colleagues' propositions and strategies. Video is concise and engaging, and gets your point across in a much more efficient way than powerpoint decks or boring documentation.
Bespoke
Video Output
Bespoke Output
Compile feedback into an engaging summary edit to present your insights. Collate footage from different demographics, segments or topics. Tell the story of each customer, or create a summary edit for each touch point. Host all of the raw footage in a VPI video portal. However you want to present / edit your insights, we can help.
Customer
Segmentation
Illustrate Customer Segments
Do your colleagues and stakeholders have a good understanding of your customer segments? Remote vox pops showcase your customer groups in an authentic and relatable way. Visualise your customers’ homes, lives and environments to help your colleagues connect empathetically with them.
Vox Pop
Membership
Vox Pops Membership
VPI provide access to regular vox pops, video diary and insight video content via a membership subscription. Our different subscription levels are all significantly discounted when compared with one-off projects. Members also gain access to additional benefits.
Vox Pop Membership
Talk to us about
your next project.
Wether you use video all the time or this is your first project, get in touch to find out how you can bring your messages to life, engage your audience and make a lasting impact.
020 8786 8855
